The Berlinale film festival in Berlin was not affected by the recession from a consumer’s perspective. Interestingly enough, by mid festival, there were more tickets sold in 2009 than were sold by the end of the festival in 2008. Galas were also sold out as well. Berlinale was successful because of the selection of films and the quality of their events. Inspite of the global economic recession, International movie goers or even buyers are looking for interesting stories that are unique and that can appeal to the masses. Berlinale has always been known for recognizing talent and producing unique events for the general public.
[via Spiegel]
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